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Bahrain: NBK Rewards Program Named “Fastest Growing Credit Card Rewards Program in Bahrain for 2023”


National Bank of Kuwait - Bahrain (NBK) has won “Fastest Growing Credit Card Rewards Program in Bahrain for the Year 2023”, for the NBK Rewards Program. The program is presented by blu AI™, the leading provider of customer loyalty and customer engagement solutions in Bahrain and Middle East.

The NBK Rewards Program was nominated based on several principles and criteria, mainly the customer base growth rate to register and get activated in the Rewards Program upon receiving the NBK Credit Card and benefiting from the various categories available for redeeming points, such as cash back, travel packages, purchase vouchers, Falconflyer travel miles from Gulf Air, and many more.

National Bank of Kuwait - Bahrain launched the NBK Rewards Program in 2021, which has contributed since to encouraging the use of NBK Credit Cards inside and outside Bahrain. It is a permanent free program that allows customers, when using their Credit Cards while shopping, to earn points on every purchase starting at BHD 1. The points can later be redeemed for other purchases or cashback at participating outlets. Points are accrued and then redeemed through the NBK Rewards Program.

The General Manager of National Bank of Kuwait-Bahrain, Mr. Ali Fardan, expressed his great happiness to receive this award, which came as a confirmation of its success and the extent of customers’ satisfaction with the provided benefits. Mr. Fardan expressed his pride in the partnership with blu AI™, which is witnessing rapid growth in the region and beyond along with a remarkable progress in the number of financial institutions and other commercial enterprises with international brands that have joined it.

For his part, CEO of blu AI™, Mr. Tony Gougassian, expressed: We are pleased to grant National Bank of Kuwait - Bahrain this award and we are proud of this partnership with one of the largest credit card service providers in Bahrain, which has a pioneering vision for excellence and to continue cooperation to develop the features of this program to remain the leader in the field. Loyalty and rewards programs on global standards.

It is worth mentioning that the NBK Rewards Program includes two different categories of cards, and each category determines its own exclusive offers that the customer receives, which are: the NBK Visa Signature Credit Card category and the NBK Visa Platinum Credit Card category. Customers who hold both categories can earn points through all local and international stores and all points of sale and electronic shopping, and they can also transfer points to any other member of the program.